The TV maker joins Sony and Samsung in slashing the prices of its 4K Ultra-High Definition TVs by four figures. They're still very expensive, however. August 29, 2013 11:08 AM PDT LG's 65-inch Ultra HD TV (Credit: LG) Another 4K TV maker is slashing prices to stay competitive. LG has confirmed to industry publication TWICE that it's reducing the prices of its 55- and 65-inch 4K TVs by $1000 and $1500 respectively. The new price of the 55-inch 55LA9700 will be $4,999, while the new price of the 65-inch 65LA9700 will be $6,499. The new pricing takes effect September 1st. LG spokesman John Taylor told TWICE that the move was made "keep LG Ultra HDTVs competitive in the marketplace." Earlier this week Samsung joined Sony in slashing the prices of 4K TVs. The prices of each of the three makers' 55- and 65-inch 4K sets are now neatly staggered by $500 increments. 55- and 65-inch 4K TV price comparison Manufacturer Model Size Price Sony XBR-55X900A 55-inch $3,999 Sony XBR-65X900A 65-inch $5,499 Samsung UN55F9000 55-inch $4,499 Samsung UN65F9000 65-inch $5,999 LG 55LA9700 55-inch $4,999 LG 65LA9700 65-inch $6,499 Although we have contacted all three manufacturers, as well as Toshiba and Sharp, to get 4K TV review samples, the only 4K TV CNET has reviewed so far is the Seiki SE50UY04, a 50-inch model selling for $1,000. Fellow Chinese TV maker TCL recently announced its own 4K lineup for the US, including a 50-inch version for $1,000.
The TV maker joins Sony and Samsung in slashing the prices of its 4K Ultra-High Definition TVs by four figures. They're still very expensive, however.
LG's 65-inch Ultra HD TV
(Credit: LG)
Another 4K TV maker is slashing prices to stay competitive.
LG has confirmed to industry publication TWICE that it's reducing the prices of its 55- and 65-inch 4K TVs by $1000 and $1500 respectively.
The new price of the 55-inch 55LA9700 will be $4,999, while the new price of the 65-inch 65LA9700 will be $6,499. The new pricing takes effect September 1st.
LG spokesman John Taylor told TWICE that the move was made "keep LG Ultra HDTVs competitive in the marketplace."
Earlier this week Samsung joined Sony in slashing the prices of 4K TVs. The prices of each of the three makers' 55- and 65-inch 4K sets are now neatly staggered by $500 increments.
55- and 65-inch 4K TV price comparison
| Manufacturer | Model | Size | Price |
|---|---|---|---|
| Sony | XBR-55X900A | 55-inch | $3,999 |
| Sony | XBR-65X900A | 65-inch | $5,499 |
| Samsung | UN55F9000 | 55-inch | $4,499 |
| Samsung | UN65F9000 | 65-inch | $5,999 |
| LG | 55LA9700 | 55-inch | $4,999 |
| LG | 65LA9700 | 65-inch | $6,499 |
Although we have contacted all three manufacturers, as well as Toshiba and Sharp, to get 4K TV review samples, the only 4K TV CNET has reviewed so far is the Seiki SE50UY04, a 50-inch model selling for $1,000. Fellow Chinese TV maker TCL recently announced its own 4K lineup for the US, including a 50-inch version for $1,000.
