Twitter filed to go public today. Now, for the first time, it's possible to see how its financials and user numbers stack up to those of its chief rival. by Daniel Terdiman and Jennifer Van Grove October 3, 2013 3:11 PM PDT Twitter CEO Dick Costolo (left) and Facebook CEO Mark Zuckerberg. Twitter formally filed to go public today, a move that means for the first time, the company's financials are available for any and all to see. As the company prepares to raise $1 billion in its IPO, it's worth taking a look at how Twitter's revenue, profit and user numbers stack up against those of its chief rival, Facebook. To be sure, there's never been any doubt that Facebook is a far bigger company, with revenues and user numbers that (so far) dwarf Twitter's. Now, after years of relying on less than official looks at Twitter's performance, it's possible to see exactly how the social-networking/microblogging company has been doing: Twitter Financials Revenue for 2012: $317 million Revenue for first six months of 2013: $253 million 2012 advertising revenue: $269.4 million Advertising revenue in first half of 2013: $220.6 million International revenue in 2012: $53 million, or 17 percent International revenue in first six months of 2013: 62.8 million, or 25 percent Ad revenue per 1,000 timeline views in 2012: $0.24 Ad revenue per 1,000 timeline views in first six months of 2013: $0.30 Users Monthly active users: 220 million Daily active users: more than 100 million Mobile active users accessing on mobile: 165 million Facebook Financials Revenue for last full fiscal year: $5.49 billion Second-quarter revenue: $1.81 billion Q2 Advertising revenue: $1.6 billion Q2 Mobile advertising revenue: $656 million, or 41 percent Average revenue per user, worldwide: $1.60 Average revenue per user, U.S. and Canada: $4.32 Average revenue per user, Europe: $1.87 Average revenue per user, Asia: $0.75 Users Monthly active users: 1.15 billion Daily active users: 669 million Mobile monthly active users: 819 million

Posted by : Unknown Thursday, October 3, 2013

Twitter filed to go public today. Now, for the first time, it's possible to see how its financials and user numbers stack up to those of its chief rival.

by Daniel Terdiman and Jennifer Van Grove

October 3, 2013 3:11 PM PDT

Twitter CEO Dick Costolo (left) and Facebook CEO Mark Zuckerberg.

Twitter formally filed to go public today, a move that means for the first time, the company's financials are available for any and all to see.

As the company prepares to raise $1 billion in its IPO, it's worth taking a look at how Twitter's revenue, profit and user numbers stack up against those of its chief rival, Facebook.

To be sure, there's never been any doubt that Facebook is a far bigger company, with revenues and user numbers that (so far) dwarf Twitter's. Now, after years of relying on less than official looks at Twitter's performance, it's possible to see exactly how the social-networking/microblogging company has been doing: