Posted by : Unknown Monday, January 6, 2014

After an issue with the teleprompter, the action director walks off the stage during the Samsung CES press conference.



by January 6, 2014 2:49 PM PST




Director Michael Bay.


(Credit: James Martin/CNET)

LAS VEGAS--Michael Bay is making a headlines of a different kind at the Consumer Electronics Show.



Bay was Samsung's big guest speaker at the company's CES press conference. But after an issue with a teleprompter, Bay found himself at a loss for words and simply walked off the stage.


It make for an extremely awkward moment, and an embarrassing one for Samsung, which loaded the conference its usual bevy of product announcements from a number of different areas.


The incident, which quickly hit Twitter, underscores the kind of waves an event at CES makes -- particularly from a high-profile company such as Samsung. Unfortunately for Bay, these weren't the kind of waves anyone wanted to make.


Follow along with the CNET live blog of Samsung's conference here.



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